May 13, 2016

Life as an RPG

According to Wikipedia, a role-playing game (RPG) is ‘a game in which players assume the roles of characters in a fictional setting. Players take responsibility for […]
May 11, 2016

‘Asking for a friend’

On Twitter, people often ask questions and add ‘asking for a friend’ because they’re a bit embarrassed to be asking for themselves.  I thought I’d take […]
May 10, 2016

Shark Bay

Port Phillip Bay, a great basin of water around which the Australian city of Melbourne is built, has a slow clockwise current. Water from the Bass […]
May 3, 2016

Word of Mouse

I was a guest on Michael Rosen’s programme, Word of Mouth, on BBC Radio 4 last week, chatting with Michael and Dr Laura Wright for half an […]
April 22, 2016

Pointless list: Seventies words

First in a series of pointless lists.  Today’s list: words that sound like the seventies.  Thanks to everyone who contributed (Athene Selena, John E Dunn, Paul […]
April 21, 2016

RIP 20th Century

Sometimes it snows in April Sometimes I feel so bad, so bad Sometimes I wish that life was never ending, But all good things, they say, […]
April 18, 2016


I’m reading loads about self-driving cars at the moment – how the technology is getting better all the time, etc. Not much is being written about […]
April 13, 2016

Honeysuckle Creek

I might be the Walter Mitty of spacemen these days, occasionally commuting to the office in my replica Apollo 11 suit, but I did have a […]
April 12, 2016

The museum of ruined words

Words are born with a meaning. Sometimes they get lassoed by another meaning. Sometimes their definition is diluted by fashion and circumstance. Words acquiring new meanings […]
April 8, 2016


Marc Andreessen, the venture capitalist, says that software is eating the world. I’d say that ideas are eating the world. An idea is weightless. An idea […]
May 22, 2015

18 Things You Need To Know About This Week

Brands ❤ emoji … so much so, that Footlocker launched Shoemoji, a iOS keyboard extension that is all about one thing … and Burger King launched the […]
May 17, 2015

An apology is an apology, not a disclaimer

I’ve handled some crises in my time – and observed a few from the gallery – but I can’t recall one that has seen such an […]
May 15, 2015

19 Things You Need To Know About This Week

Analysing a year of Kim Kardashian selfies. 17% duckface, 7% in bed, 1% koala. #KardashianBlock blocks all Kardashian related content (so that’s half the Mail Online […]
May 8, 2015

Recipe: Hat au Vin

A truly authentic Hat au Vin is made, obviously, with a broad-brimmed hat, and some of the rim goes into the sauce which, by the time […]
May 6, 2015

10 Things You Need To Know About This Week

Mayweather beat Pacquiao, but the real winner was Periscope, allowing the World to watch for free This website tells you who you should vote for, and […]
May 1, 2015

10 Things You Need To Know About This Week

There was backlash from Protein World’s advertising campaign, but they stuck by their guns In fact, people are so angry, that they are protesting this Saturday […]
April 24, 2015

14 Things You Need To Know About This Week

Yesterday we had our first PR Club event, thank you to everyone who came along! 11 awkward things about email PRs take note… The best time […]
April 24, 2015

The Underdog

There’s a moment in the film Rocky II (the one in which the stage is set for a rematch with his heavyweight opponent Apollo Creed) when […]
April 16, 2015

15 Things You Need To Know About This Week

How Netflix reinvented HR National daily newspaper sales fall by half a million in a year This project in Google’s secret research lab could change the […]
April 15, 2015

The case for costumes for politicians

  I’ve been thinking about heroes and their to-do lists. It seems to me that 21st century life isn’t very well configured for heroes as we […]
April 14, 2015

“Is that the time?” – Semiotics and the ‘smart’ watch.

When someone looks down at a swivelled wrist it is a universal signal of impatience. I wonder if the inventors of smart watches have considered this. […]
April 10, 2015

15 Things You Need To Know About This Week

Our client SquareTrade did a Bend Bot test on the Samsung S6 Edge, iPhone 6 and HTC One M9 – it’s almost at 2 million views! Twitter […]
April 7, 2015

Every decision we make has a bibliography

Pablo Picasso and George Braque introduced the world to Cubism. Cubism was an art movement in which perspective with a single viewpoint was abandoned. I love […]
April 6, 2015

A small British business needs your help

My client and friend Adam Pritchard is in trouble and he needs your help. Adam runs PomeGreat, a small British juice business. I’ve been working with […]
March 27, 2015

10 Things You Need To Know About This Week

Your smartphone could be tracking you every 3 minutes! Facebook is making a Phone app. BT Mobile could launch this week. Jeremy Clarkson was dropped by […]